Despite the corona pandemic and the lockdown, the Würth Group has continued to report stable growth. In July of this year, the e-business segment even delivered a record sales volume. Further valuable facts from Würth’s anniversary year can be found here on the Group page.
Würth’s initial business relationships were based on direct sales. Nowadays, the company employs a multi-channel strategy, and quite successfully at that.
MULTI-CHANNEL SALES
Roughly 40 percent of the Würth Group’s 78,500 employees work on the sales force. Direct relationships with over 3.7 million customers worldwide continue to be a decisive factor in terms of building trust. However, today Würth stands for multi-channel sales, with all of the channels complementing each other, including the sales force, pick-up shops, e-procurement, and e-business. Contact by phone is also important in times of corona. In addition, orders can be placed in the online shop and via the Würth app.
2020: A year full of anniversaries at Würth.
ANNIVERSARY
A year full of auspicious anniversaries: Prof. Dr. h. c. mult. Reinhold Würth, Chairman of the Supervisory Board of the Würth Group’s Family Trusts, celebrated his 85th birthday in April, tying in almost seamlessly with his 70th work anniversary in October 2019. As the nucleus of the company and thus of the entire Würth Group, Adolf Würth GmbH & Co. KG looks back on 75 years of success, demonstrating that values and tradition will continue to shape the future.
The Würth Group is the global market leader in the sale of assembly and fastening materials. New to the product portfolio: the ASSY®4 screw along with matching bits.
INNOVATIONS
For over 25 years, Würth’s ASSY® wood screw brand has stood for innovation and quality. Numerous product generations have proven their worth across the globe. This year, the high-tech ASSY®4 screw joined this brand family with its patented RW drive (Reinhold Würth drive). It optimizes the transmission of power and can be installed more quickly while making it safer to work with one hand. The ASSY®4 is available in more than 1,400 different sizes, boasting the best performance of any Würth screw to date.
The Würth Group’s values also include social commitment, which manifests itself in the area of education.
EDUCATION
The company has always shouldered its social responsibility by continuously promoting projects related to education and training. An example of this is the Skills Center for Economic Education in Baden-Württemberg, which was founded by the Würth Foundation 15 years ago. This institution aims to teach both students and teachers about economic processes and entrepreneurship.
